Detail publikace

Business development patterns of small knowledge intensive enterprises from Czech Republic

Originální název

Business development patterns of small knowledge intensive enterprises from Czech Republic

Anglický název

Business development patterns of small knowledge intensive enterprises from Czech Republic

Jazyk

en

Originální abstrakt

Purpose: Generally, there is agreement about the economic benefits of knowledge-intensive business services (KIBS) in the contemporary empirical literature. Therefore, drawing on a survey-based firm-level dataset, identify whether different service-market scenarios are associated with different innovation and change activities, evaluating the explanatory power of traditional classifications of the service sector, as well as the heterogeneity is driven by a firm. Design/methodology/approach: The empirical evidence is based on quantitative data through an email questionnaire from July to September 2017. The basic population gathered from university database Amadeus after selected selection criteria included 1214 companies, operating in the knowledge-intensive business service sector. The total return rate from the survey was 128 valid answers in completely and correctly filled form (return 10.5%). The analysis is based on exploratory factor analyze, hierarchical cluster analysis and validation techniques such as one-way ANOVA and Duncan multiple range test to the original variables and testing for homogeneity within and differences between clusters. Findings: The analyses indicate four patterns of business development activities. Besides a conservative category of KIBS in cluster 1, that do not carry out any relevant development activity, we found cluster 2, characterized by market penetration through service modification of existing services, cluster 3 is represented by new service development and finally, a cluster 4 includes service repositioning strategy to the new markets. Research/practical implications: The research contributions of this study are twofold. First, the results have implications for owners and managers involved in business development in the services industry and second, results could be useful for government efforts to support the development activities of KIBS as a heterogeneous category.

Anglický abstrakt

Purpose: Generally, there is agreement about the economic benefits of knowledge-intensive business services (KIBS) in the contemporary empirical literature. Therefore, drawing on a survey-based firm-level dataset, identify whether different service-market scenarios are associated with different innovation and change activities, evaluating the explanatory power of traditional classifications of the service sector, as well as the heterogeneity is driven by a firm. Design/methodology/approach: The empirical evidence is based on quantitative data through an email questionnaire from July to September 2017. The basic population gathered from university database Amadeus after selected selection criteria included 1214 companies, operating in the knowledge-intensive business service sector. The total return rate from the survey was 128 valid answers in completely and correctly filled form (return 10.5%). The analysis is based on exploratory factor analyze, hierarchical cluster analysis and validation techniques such as one-way ANOVA and Duncan multiple range test to the original variables and testing for homogeneity within and differences between clusters. Findings: The analyses indicate four patterns of business development activities. Besides a conservative category of KIBS in cluster 1, that do not carry out any relevant development activity, we found cluster 2, characterized by market penetration through service modification of existing services, cluster 3 is represented by new service development and finally, a cluster 4 includes service repositioning strategy to the new markets. Research/practical implications: The research contributions of this study are twofold. First, the results have implications for owners and managers involved in business development in the services industry and second, results could be useful for government efforts to support the development activities of KIBS as a heterogeneous category.

BibTex


@inproceedings{BUT157689,
  author="Veronika {Bumberová} and František {Milichovský}",
  title="Business development patterns of small knowledge intensive enterprises from Czech Republic",
  annote="Purpose: Generally, there is agreement about the economic benefits of knowledge-intensive business services (KIBS) in the contemporary empirical literature. Therefore, drawing on a survey-based firm-level dataset, identify whether different service-market scenarios are associated with different innovation and change activities, evaluating the explanatory power of traditional classifications of the service sector, as well as the heterogeneity is driven by a firm.
Design/methodology/approach: The empirical evidence is based on quantitative data through an email questionnaire from July to September 2017. The basic population gathered from university database Amadeus after selected selection criteria included 1214 companies, operating in the knowledge-intensive business service sector. The total return rate from the survey was 128 valid answers in completely and correctly filled form (return 10.5%). The analysis is based on exploratory factor analyze, hierarchical cluster analysis and validation techniques such as one-way ANOVA and Duncan multiple range test to the original variables and testing for homogeneity within and differences between clusters.
Findings: The analyses indicate four patterns of business development activities. Besides a conservative category of KIBS in cluster 1, that do not carry out any relevant development activity, we found cluster 2, characterized by market penetration through service modification of existing services, cluster 3 is represented by new service development and finally, a cluster 4 includes service repositioning strategy to the new markets.
Research/practical implications: The research contributions of this study are twofold. First, the results have implications for owners and managers involved in business development in the services industry and second, results could be useful for government efforts to support the development activities of KIBS as a heterogeneous category.",
  address="Oeconomica Publishing House",
  booktitle="Innovation Management, Entrepreneurship and Sustainability",
  chapter="157689",
  doi="10.18267/pr.2019.dvo.2316.0",
  howpublished="online",
  institution="Oeconomica Publishing House",
  year="2019",
  month="july",
  pages="89--103",
  publisher="Oeconomica Publishing House",
  type="conference paper"
}