Theory of prices and innovation in the building industry
FAST-DVB071Acad. year: 2020/2021
The subject deals with the interaction of costs, price, value and innovation. At first, the general price theory is discussed as part of economic theory and its application in various economic schools. Furthermore, it deals with innovations, their historical development in economic history and the importance of increasing the competitiveness of organizations and enterprises. Part of this is the teaching of selected methods for assessing the effectiveness of innovations. Types of innovation and different paths to innovation are discussed in relation to current legal documents of innovation policy at both EU and Czech level. The course also includes lessons on special forms of innovation management and innovations in the construction industry.
Institute of Structural Economics and Management (EKR)
Learning outcomes of the course unit
Costs and prices, construction company, investment economics, project management.
Recommended optional programme components
Recommended or required reading
Planned learning activities and teaching methods
Assesment methods and criteria linked to learning outcomes
Language of instruction
1. Price and its functions. Price theory.
2. Pricing policy of the state. Pricing system. Pricing regulation.
3. Price indices. Inflation. Market protection.
4. Company pricing policy.
5. Cost and pricing.
6. Innovation. Innovation theory. Types of innovation. Innovative space.
7. Creativity, research and development as and source of innovation.
8. Strategy and innovation process in the enterprise.
9. Protection of industrial and intellectual property in the Czech Republic.
10. Valuation of industrial and intellectual property as intangible assets.
11. Measurement and evaluation of innovations. Costs and effects of innovation. Innovation index. Point of innovation balance.
12. Institutions and information system for innovation in the EU and the Czech Republic. EU Innovation Union.
13. EU and CR supporting innovation.
Specification of controlled education, way of implementation and compensation for absences
Extent and forms are specified by guarantor’s regulation updated for every academic year.
Classification of course in study plans
- Programme DKC-E Doctoral, 1. year of study, summer semester, 8 credits, compulsory-optional
- Programme DPA-E Doctoral, 1. year of study, summer semester, 8 credits, compulsory-optional
- Programme DKA-E Doctoral, 1. year of study, summer semester, 8 credits, compulsory-optional
- Programme DPC-E Doctoral, 1. year of study, summer semester, 8 credits, compulsory-optional
Type of course unit
39 hours, optionally
Teacher / Lecturer