Detail publikace

NOVEL BUSINESS MODELS IN THE CZECH CHEMICAL INDUSTRY

KITA, P.

Originální název

NOVEL BUSINESS MODELS IN THE CZECH CHEMICAL INDUSTRY

Typ

článek ve sborníku ve WoS nebo Scopus

Jazyk

angličtina

Originální abstrakt

The article’s objective is to present the results of empirical research conducted with the aim to study a chosen industry through the lens of its business models. The research approach is based on the theoretical construct of sustainable value creation, business models, and multiple customer value. These theoretical concepts were combined with various approaches to business model research by other authors to answer the stated research questions. In connection to the theoretical construct of sustainable customer value creation, the Czech chemical industry was chosen; namely CZ NACE 20.1 manufacture of basic chemicals, fertilizers, and plastics; due to its specific context, capital intensity character, numerous audits, and heavy national and European regulation. These factors influence the industry's business models and pose pressure and restraints for diversification to answer customers' environmental and social expectations. Hence, the article presents an overview of the utilized business models in the industry, compares them, and organizes them into a majority and minority business model, and clusters to identify specific trends

Klíčová slova

sustainable value creation, business models, chemical industry, multiple value

Autoři

KITA, P.

Vydáno

26. 8. 2018

Nakladatel

STEF92 Technology Ltd., 51 "Alexander Malinov. Blvd., 1712 Sofia, Bulgaria

Místo

Albena, Bulharsko

ISBN

978-619-7408-65-2

Kniha

5th International Multidisciplinary Scientific Conference on SOCIAL Sciences and Arts SGEM2018

Strany od

713

Strany do

720

Strany počet

8

BibTex

@inproceedings{BUT149220,
  author="Peter {Kita}",
  title="NOVEL BUSINESS MODELS IN THE CZECH CHEMICAL INDUSTRY",
  booktitle="5th International Multidisciplinary Scientific Conference on SOCIAL Sciences and Arts SGEM2018",
  year="2018",
  pages="713--720",
  publisher="STEF92 Technology Ltd., 51 {"}Alexander Malinov. Blvd., 1712 Sofia, Bulgaria",
  address="Albena, Bulharsko",
  doi="10.5593/sgemsocial2018/1.5/S05.089",
  isbn="978-619-7408-65-2"
}