Detail publikace

Statistical methods of sales forecasting

KARAS, M. REŽŇÁKOVÁ, M.

Originální název

Statistical methods of sales forecasting

Typ

článek ve sborníku ve WoS nebo Scopus

Jazyk

angličtina

Originální abstrakt

The aim of this paper is to present the basic statistical approaches used for sales forecast and the risks resulting from the choosing of the wrong trend. Especially to compare the suitability of linear, parabolic a exponential trend of regression analysis with the same trends of time series methods on the case of real company. The suitability the mentioned trends or methods is based on error functions, the Theils index and the determination index. The results suggest, that the trend choosed by best theorethical value of error function need not to lead to most accurate value in future. The suitability of the used trend can not be view only as a problem of how to best describe the future, but to consider the changes of the business enviroment in the meaning of strategic analysis.

Klíčová slova

Future sales, regression analysis, time series,

Autoři

KARAS, M.; REŽŇÁKOVÁ, M.

Rok RIV

2011

Vydáno

17. 11. 2011

Místo

Iževsk, Rusko

ISBN

978-5-7526-0520-8

Kniha

Modern Problems Economy, Business and Management: Theory and Practice

Strany od

29

Strany do

35

Strany počet

196

BibTex

@inproceedings{BUT74955,
  author="Michal {Karas} and Mária {Režňáková}",
  title="Statistical methods of sales forecasting",
  booktitle="Modern Problems Economy, Business and Management: Theory and Practice",
  year="2011",
  pages="29--35",
  address="Iževsk, Rusko",
  isbn="978-5-7526-0520-8"
}