Detail publikace

E-COMMERCE STRATEGY FOR COMPANIES

LUHAN, J. KŘÍŽ, J.

Originální název

E-COMMERCE STRATEGY FOR COMPANIES

Typ

článek ve sborníku ve WoS nebo Scopus

Jazyk

angličtina

Originální abstrakt

The article contains a brief description of possibilities of corporate strategy and outlines possible new conception of e-commerce strategy for companies in the new economy.

Klíčová slova

Corporate strategy, functional strategy, e-commerce, e-commerce strategy

Autoři

LUHAN, J.; KŘÍŽ, J.

Vydáno

21. 9. 2006

Nakladatel

Vilnius university, Faculty of Economics

Místo

Vilnius, Lithuania

ISBN

9986-19-936-0

Kniha

BUSINESS DEVELOPMENT POSSIBILITIES IN THE NEW EUROPEAN AREA

Strany od

246

Strany do

250

Strany počet

5

BibTex

@inproceedings{BUT22847,
  author="Jan {Luhan} and Jiří {Kříž}",
  title="E-COMMERCE STRATEGY FOR COMPANIES",
  booktitle="BUSINESS DEVELOPMENT POSSIBILITIES IN THE NEW EUROPEAN AREA",
  year="2006",
  pages="246--250",
  publisher="Vilnius university, Faculty of Economics",
  address="Vilnius, Lithuania",
  isbn="9986-19-936-0"
}