Detail publikace

The Opportunity for maintenance of competitive position of companies

KAŇOVSKÁ, L. NÝVLTOVÁ, R. KOLEŇÁK, J. TOMÁŠKOVÁ, E.

Originální název

The Opportunity for maintenance of competitive position of companies

Typ

článek ve sborníku ve WoS nebo Scopus

Jazyk

angličtina

Originální abstrakt

We would like to describe especially two of them, which we considered to be very essential. First, to encourage cooperation between companies from the EU and companies from the Central and Eastern European countries. It could be done through the preparation of joint projects based on the exchange of experience, transferring of know-how and also by strategic alliances. Second possibility is to offer better products than competition does and to try to find good position at the European market.

Klíčová slova

competitive position, companies, customer services

Autoři

KAŇOVSKÁ, L.; NÝVLTOVÁ, R.; KOLEŇÁK, J.; TOMÁŠKOVÁ, E.

Vydáno

16. 4. 2004

Nakladatel

Vilnius University Kaunas, Faculty of Humanities

Místo

Kaunas

ISBN

9986-19-625-6

BibTex

@inproceedings{BUT16763,
  author="Lucie {Kaňovská} and Romana {Čižinská} and Jiří {Koleňák} and Eva {Tomášková}",
  title="The Opportunity for maintenance of competitive position of companies",
  year="2004",
  publisher="Vilnius University Kaunas, Faculty of Humanities",
  address="Kaunas",
  isbn="9986-19-625-6"
}