Detail publikace

Methodology for the selection of compensation trade tools in SMEs

MILICHOVSKÝ, F. KOLEŇÁK, J.

Originální název

Methodology for the selection of compensation trade tools in SMEs

Typ

článek v časopise ve Scopus, Jsc

Jazyk

angličtina

Originální abstrakt

The main aim of this paper is to determine which factors of business tools are important in Czech companies. To find these factors, theoretical information from the area of trade tools and data from primary research (obtained via questionnaire) were used. These data are applied by a statistical evaluation of selected indicators which could help determine the significance of the indicators in the area being monitored. Activities concerning the management of company finances are also partially incorporated, as due to their close cohesion with business, they cannot be excluded from the field of turnaround management. The business tools described in the paper see excellent usage not only during times of crisis but also in periods of prosperity, when their application provides companies with unique competitive advantages as a way of increasing GDP. The results of the paper confirm the necessity for compensation tools in the business environment and provide the significance level of the compensation tools used. Accurate usage could create an advantage in a global market characterised by high competition.

Klíčová slova

compensation trades, trading tools, crisis management, SMEs

Autoři

MILICHOVSKÝ, F.; KOLEŇÁK, J.

Rok RIV

2014

Vydáno

30. 9. 2014

Nakladatel

De Gruyter Open

Místo

Brno

ISSN

1804-6746

Periodikum

Danube

Ročník

5

Číslo

3

Stát

Česká republika

Strany od

213

Strany do

224

Strany počet

12

URL

https://sciendo.com/article/10.2478/danb-2014-0012

Plný text v Digitální knihovně

http://hdl.handle.net/11012/201721

BibTex

@article{BUT109661,
  author="František {Milichovský} and Jiří {Koleňák}",
  title="Methodology for the selection of compensation trade tools in SMEs",
  journal="Danube",
  year="2014",
  volume="5",
  number="3",
  pages="213--224",
  doi="10.2478/danb-2014-0012",
  issn="1804-6746",
  url="https://sciendo.com/article/10.2478/danb-2014-0012"
}