Publication detail

Globalization versus internationalization in relation to the strategy of the Czech companies

ŠIMBEROVÁ, I. REŽŇÁKOVÁ, M. ZICH, R. POLLARD, D.

Original Title

Globalization versus internationalization in relation to the strategy of the Czech companies

English Title

Globalization versus internationalization in relation to the strategy of the Czech companies

Type

conference paper

Language

en

Original Abstract

Globalization is long-term process preceded by the process of internationalization. These two processes mutually influence each other, they can not be clearly divided. The understanding of these processes should be the fundamental pre-requisite for the building of the competitiveness of the Czech companies. The paper focuses on the situation in the Czech Republic from the point of the activity of these processes in the strategic decision-making of the Czech companies and the increasing of their competitiveness in the global scope.

English abstract

Globalization is long-term process preceded by the process of internationalization. These two processes mutually influence each other, they can not be clearly divided. The understanding of these processes should be the fundamental pre-requisite for the building of the competitiveness of the Czech companies. The paper focuses on the situation in the Czech Republic from the point of the activity of these processes in the strategic decision-making of the Czech companies and the increasing of their competitiveness in the global scope.

Keywords

globalisation, internationalisation, competitiveness, strategy, SME's

Released

01.01.2002

Publisher

Žilinská univerzita

Location

Žilina, SK

ISBN

80-8070-005-2

Book

Globalizácia a jej vlyv na transformujúce sa ekonomiky (pozitíva a negatíva)

Edition

Zborník píspevko v mezinárodnej konferencie

Pages from

292-299

Pages count

7

BibTex


@inproceedings{BUT9711,
  author="Iveta {Šimberová} and Mária {Režňáková} and Robert {Zich} and David John {Pollard}",
  title="Globalization versus internationalization in relation to the strategy of the Czech companies",
  annote="Globalization is long-term process preceded by the process of internationalization. These two processes mutually influence each other, they can not be clearly divided. The understanding of these processes should be the fundamental pre-requisite for the building of the competitiveness of the Czech companies. The paper focuses on the situation in the Czech Republic from the point of the activity of these processes in the strategic decision-making of the Czech companies and the increasing of their competitiveness in the global scope.",
  address="Žilinská univerzita",
  booktitle="Globalizácia a jej vlyv na transformujúce sa ekonomiky (pozitíva a negatíva)",
  chapter="9711",
  edition="Zborník píspevko v mezinárodnej konferencie",
  institution="Žilinská univerzita",
  year="2002",
  month="january",
  pages="292-299",
  publisher="Žilinská univerzita",
  type="conference paper"
}