Publication detail

Market Orientation in High-tech Firms

CHALUPSKÝ, V. a kol.

Original Title

Market Orientation in High-tech Firms

English Title

Market Orientation in High-tech Firms

Type

conference paper

Language

en

Original Abstract

Hi-tech firms are an important phenomenon in any national industry. Their position - as a provider of an extra added value is crucial in the development of (knowledge) economy. The market orientation of hi-tech firms is discussed

English abstract

Hi-tech firms are an important phenomenon in any national industry. Their position - as a provider of an extra added value is crucial in the development of (knowledge) economy. The market orientation of hi-tech firms is discussed

Keywords

Hi-tech firms, marketing, market orientation

Released

12.09.2007

Location

Brno

ISBN

978-80-214-3482-0

Book

Sborník slavnostní veděcké konference, Brno: Fakulta podnikatelská

Pages count

8

Documents

BibTex


@inproceedings{BUT26132,
  author="Vladimír {Chalupský}",
  title="Market Orientation in High-tech Firms",
  annote="Hi-tech firms are an important phenomenon in any national industry. Their position - as a provider of an extra added value is crucial in the development of (knowledge) economy. The market orientation of hi-tech firms is discussed",
  booktitle="Sborník slavnostní veděcké konference, Brno: Fakulta podnikatelská",
  chapter="26132",
  year="2007",
  month="september",
  type="conference paper"
}