Publication detail
Development of services under globalization
BUMBEROVÁ, V. MILICHOVSKÝ, F.
Original Title
Development of services under globalization
English Title
Development of services under globalization
Type
conference paper
Language
en
Original Abstract
In recent days, dynamic business environment has required an ability to adapt and change the most important challenge for each company according to conditions of globalization, technology development, and managerial innovations. To be competitive, small businesses must grow up throughout the development of internal sources, skills, and abilities, which reflect continuous improvement and innovative corporate potential. By growing significance of the service sector in the knowledge economy, it is one of the important fields, because of the contribution to economic value added, increasing employment and work productivity. Service sector provides knowledge of external information and has become a facilitator of innovations for other companies within global potential. Purpose of the paper is to find out dependencies between received service-market strategies of last five years and small knowledge-intensive services in the Czech Republic, operating on different markets and global orientation. Data from 128 companies were from Amadeus database and processed by the statistical program IBM SPSS Statistics 24. For the purpose of the paper, the factor analysis and the test of independence were used. The application of factor analysis reduced the basic set, originally formed by twelve key variables into three indices. All observed factors were put into independence test to indicate the dependency between indices and individual markets, where analyzed companies operated.
English abstract
In recent days, dynamic business environment has required an ability to adapt and change the most important challenge for each company according to conditions of globalization, technology development, and managerial innovations. To be competitive, small businesses must grow up throughout the development of internal sources, skills, and abilities, which reflect continuous improvement and innovative corporate potential. By growing significance of the service sector in the knowledge economy, it is one of the important fields, because of the contribution to economic value added, increasing employment and work productivity. Service sector provides knowledge of external information and has become a facilitator of innovations for other companies within global potential. Purpose of the paper is to find out dependencies between received service-market strategies of last five years and small knowledge-intensive services in the Czech Republic, operating on different markets and global orientation. Data from 128 companies were from Amadeus database and processed by the statistical program IBM SPSS Statistics 24. For the purpose of the paper, the factor analysis and the test of independence were used. The application of factor analysis reduced the basic set, originally formed by twelve key variables into three indices. All observed factors were put into independence test to indicate the dependency between indices and individual markets, where analyzed companies operated.
Keywords
global orientation, services, business development, strategic management
Released
21.12.2018
Publisher
ZU – UNIVERSITY OF ZILINA
Location
Rajecké Teplice, SK
ISBN
978-80-8154-249-7
Book
Globalization and Its Socio-Economic Consequences
Edition number
1
Pages from
2007
Pages to
2014
Pages count
8
BibTex
@inproceedings{BUT151929,
author="Veronika {Bumberová} and František {Milichovský}",
title="Development of services under globalization",
annote="In recent days, dynamic business environment has required an ability to adapt and change the most important challenge for each company according to conditions of globalization, technology development, and managerial innovations. To be competitive, small businesses must grow up throughout the development of internal sources, skills, and abilities, which reflect continuous improvement and innovative corporate potential. By growing significance of the service sector in the knowledge economy, it is one of the important fields, because of the contribution to economic value added, increasing employment and work productivity. Service sector provides knowledge of external information and has become a facilitator of innovations for other companies within global potential. Purpose of the paper is to find out dependencies between received service-market strategies of last five years and small knowledge-intensive services in the Czech Republic, operating on different markets and global orientation. Data from 128 companies were from Amadeus database and processed by the statistical program IBM SPSS Statistics 24. For the purpose of the paper, the factor analysis and the test of independence were used. The application of factor analysis reduced the basic set, originally formed by twelve key variables into three indices. All observed factors were put into independence test to indicate the dependency between indices and individual markets, where analyzed companies operated.",
address="ZU – UNIVERSITY OF ZILINA",
booktitle="Globalization and Its Socio-Economic Consequences",
chapter="151929",
howpublished="online",
institution="ZU – UNIVERSITY OF ZILINA",
year="2018",
month="december",
pages="2007--2014",
publisher="ZU – UNIVERSITY OF ZILINA",
type="conference paper"
}