Publication detail

DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS

Chalupský, V. Schüller, D. Chlebovský, V.

Original Title

DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS

English Title

DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS

Type

conference paper

Language

en

Original Abstract

The purpose of this paper is to illustrate how business simulations - as active modes of entrepreneurship education - contribute to achieving higher levels of critical thinking, deeper understanding and efficient grasping of a set of key entrepreneurial skills and competences. This study analyses the role of business simulation in the development of these skills and competences in the teaching/learning process in the master´s courses at the Faculty of Business and Management, Brno University of Technology. The authors propose a set of activities that can be overlaid on a business simulation to enhance the learning experience. They are analysing links between different variables in the process of evaluation a students’ performance. The data are obtained from both simulation itself (comparison of 50 student´s teams) and from students’ feedback (195 questionnaires) – covering the whole students´ cohort from this academic year. The analyses characterize also the differences in performance of two different study programmes, identifying the influence of different study background of particular students´ cohorts. Arithmetic mean method is used to identify which skills and competences are crucial for entrepreneurship education Null and alternative hypotheses are formulated to investigate if there are statistically significant differences in performance between two study programmes. Mann-Whitney U method is used to test the hypotheses. Data sets were processed in the software IBM SPSS 22 Statistics. Obtained data suggest that the enhanced simulation-based teaching/learning approach provided a valuable platform for achieving the learning outcomes. The value for marketing educators consists of the fact, that the proposed teaching/learning approaches can be used in a wide spectrum of business simulation, thereby providing more guidance to students and instructors alike.

English abstract

The purpose of this paper is to illustrate how business simulations - as active modes of entrepreneurship education - contribute to achieving higher levels of critical thinking, deeper understanding and efficient grasping of a set of key entrepreneurial skills and competences. This study analyses the role of business simulation in the development of these skills and competences in the teaching/learning process in the master´s courses at the Faculty of Business and Management, Brno University of Technology. The authors propose a set of activities that can be overlaid on a business simulation to enhance the learning experience. They are analysing links between different variables in the process of evaluation a students’ performance. The data are obtained from both simulation itself (comparison of 50 student´s teams) and from students’ feedback (195 questionnaires) – covering the whole students´ cohort from this academic year. The analyses characterize also the differences in performance of two different study programmes, identifying the influence of different study background of particular students´ cohorts. Arithmetic mean method is used to identify which skills and competences are crucial for entrepreneurship education Null and alternative hypotheses are formulated to investigate if there are statistically significant differences in performance between two study programmes. Mann-Whitney U method is used to test the hypotheses. Data sets were processed in the software IBM SPSS 22 Statistics. Obtained data suggest that the enhanced simulation-based teaching/learning approach provided a valuable platform for achieving the learning outcomes. The value for marketing educators consists of the fact, that the proposed teaching/learning approaches can be used in a wide spectrum of business simulation, thereby providing more guidance to students and instructors alike.

Keywords

entrepreneurial skills, business simulation, study programme, performance

Released

24.08.2016

Publisher

STEF92 Technology, Ltd.

Location

Bulharsko, Albena

ISBN

978-619-7105-75-9

Book

3rd International Multidisciplinary Scientific Conference on Social Sciences & Art

Pages from

183

Pages to

189

Pages count

7

BibTex


@inproceedings{BUT129391,
  author="David {Schüller} and Vladimír {Chalupský} and Vít {Chlebovský}",
  title="DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS",
  annote="The purpose of this paper is to illustrate how business simulations - as active modes of entrepreneurship education - contribute to achieving higher levels of critical thinking, deeper understanding and efficient grasping of a set of key entrepreneurial skills and competences. This study analyses the role of business simulation in the development of these skills and competences in the teaching/learning process in the master´s courses at the Faculty of Business and Management, Brno University of Technology.

The authors propose a set of activities that can be overlaid on a business simulation to enhance the learning experience. They are analysing links between different variables in the process of evaluation a students’ performance. The data are obtained from both simulation itself (comparison of 50 student´s teams) and from students’ feedback (195 questionnaires) – covering the whole students´ cohort from this academic year. The analyses characterize also the differences in performance of two different study programmes, identifying the influence of different study background of particular students´ cohorts.

Arithmetic mean method is used to identify which skills and competences are crucial for entrepreneurship education Null and alternative hypotheses are formulated to investigate if there are statistically significant differences in performance between two study programmes. Mann-Whitney U method is used to test the hypotheses. Data sets were processed in the software IBM SPSS 22 Statistics.

Obtained data suggest that the enhanced simulation-based teaching/learning approach provided a valuable platform for achieving the learning outcomes. The value for marketing educators consists of the fact, that the proposed teaching/learning approaches can be used in a wide spectrum of business simulation, thereby providing more guidance to students and instructors alike.",
  address="STEF92 Technology, Ltd.",
  booktitle="3rd International Multidisciplinary Scientific Conference on Social Sciences & Art",
  chapter="129391",
  doi="10.5593/sgemsocial2016B25",
  howpublished="print",
  institution="STEF92 Technology, Ltd.",
  year="2016",
  month="august",
  pages="183--189",
  publisher="STEF92 Technology, Ltd.",
  type="conference paper"
}