Publication detail

MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS MODELS IN GREEN ENTREPRENEURIAL CONDITIONS

KITA, P.

Original Title

MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS MODELS IN GREEN ENTREPRENEURIAL CONDITIONS

English Title

MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS MODELS IN GREEN ENTREPRENEURIAL CONDITIONS

Type

conference paper

Language

en

Original Abstract

The objective of the paper is to describe the importance of an approach rooted on a business model concept dedicated to multiple value creation for the customer. The description will be based upon the traditional approach to entrepreneurship. Regarding used methodology based on comparison and case study, the paper’s contents are based on a dialogue between a theoretical and practical illustration of business practice and utilized business models.

English abstract

The objective of the paper is to describe the importance of an approach rooted on a business model concept dedicated to multiple value creation for the customer. The description will be based upon the traditional approach to entrepreneurship. Regarding used methodology based on comparison and case study, the paper’s contents are based on a dialogue between a theoretical and practical illustration of business practice and utilized business models.

Keywords

Multiple value, new business model, green entrepreneurship

RIV year

2015

Released

01.10.2015

Publisher

Belianum

Location

Banská Bystrica

ISBN

978-80-557-0921-5

Book

Travaux scientifiques du Reseau PGV Pour une Europe forte : rénover les structures économiques, entrepreneuriales, politiques, territoriales et éducatives Monographie sous la redaction scientifique de Claude Martin et Jana Marasová

Pages from

55

Pages to

69

Pages count

746

BibTex


@inproceedings{BUT117406,
  author="Peter {Kita}",
  title="MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS
MODELS IN GREEN ENTREPRENEURIAL CONDITIONS",
  annote="The objective of the paper is to describe the importance of an approach rooted on a business
model concept dedicated to multiple value creation for the customer. The description will be
based upon the traditional approach to entrepreneurship. Regarding used methodology based on
comparison and case study, the paper’s contents are based on a dialogue between a theoretical
and practical illustration of business practice and utilized business models.
",
  address="Belianum",
  booktitle="Travaux scientifiques du Reseau PGV
Pour une Europe forte : rénover les structures économiques, entrepreneuriales, politiques, territoriales et éducatives

Monographie sous la redaction scientifique de
Claude Martin et Jana Marasová",
  chapter="117406",
  howpublished="electronic, physical medium",
  institution="Belianum",
  year="2015",
  month="october",
  pages="55--69",
  publisher="Belianum",
  type="conference paper"
}