Ing.

Peter Kita

Ph.D.

FBM – External Pedagogue

kitap@fbm.vutbr.cz

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Ing. Peter Kita, Ph.D.

Publications

  • 2020

    ŠIMBEROVÁ, I.; KITA, P. New Business Models Based on Multiple Value Creation for the Customer: A Case Study in the Chemical Industry. Sustainability, 2020, vol. 12, no. 9, p. 1-18. ISSN: 2071-1050.
    Detail | WWW | Full text in the Digital Library

  • 2018

    KITA, P.; ŠIMBEROVÁ, I. AN OVERVIEW OF BUSINESS MODELS IN THE CZECH CHEMICAL INDUSTRY: A SUSTAINABLE MULTIPLE VALUE CREATION PERSPECTIVE. ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES, 2018, vol. 6, no. 2, p. 662-676. ISSN: 2345-0282.
    Detail | WWW

    KITA, P.; ŠIMBEROVÁ, I. Business model research proposal: Novel business model concepts based on sustainable multiple customer value creation in a selected industry. Sborník vědeckých prací University Pardubice, 2018, vol. XXVI, no. 44(3/2018), p. 114-126. ISSN: 1211-555X.
    Detail | WWW

    KITA, P.; ŠIMBEROVÁ, I. AN OVERVIEW OF BUSINESS MODELS IN THE CZECH CHEMICAL INDUSTRY. In Innovation management, entrepreneurship and sustainability 2018; Proceedings of the 6th International Conference. Praha: Department of entrepreneurship, Faculty of Business Administration, University of Economics, Prague, 2018. p. 520-529. ISBN: 978-80-245-2274-6.
    Detail | WWW

    ŠIMBEROVÁ, I.; KRMELA, A.; KITA, P. Sustainable innovation of industrial companies. In "Business and Management 2018". 10th International Scientific Conference. Lithuania: VGTU, 2018. p. 1-10. ISBN: 978-609-457-921-9.
    Detail | WWW

    KITA, P. NOVEL BUSINESS MODELS IN THE CZECH CHEMICAL INDUSTRY. In 5th International Multidisciplinary Scientific Conference on SOCIAL Sciences and Arts SGEM2018. Albena, Bulharsko: STEF92 Technology Ltd., 51 "Alexander Malinov. Blvd., 1712 Sofia, Bulgaria, 2018. p. 713-720. ISBN: 978-619-7408-65-2.
    Detail

  • 2017

    KITA, P.; HAVÍŘ, D. CONNECTING CUSTOMER EXPERIENCE AND SUSTAINABLE MULTIPLE CUSTOMER VALUE CREATION AS KEY SUCCESS FACTORS. In 16TH INTERNATIONAL SCIENTIFIC CONFERENCE PERSPECTIVES OF BUSINESS AND ENTREPRENEURSHIP DEVELOPMENT IN DIGITAL AGE ECONOMICS, MANAGEMENT, FINANCE AND SYSTEM ENGINEERING FROM THE ACADEMIC AND PRACTIONERS VIEWS. Brno University of Technology, Faculty of Business and Management Kolejni 2906/4 612 00 Brno, Czech Republic: Brno, Faculty of business and management, 2017. p. 85-95. ISBN: 978-80-214-5532-0.
    Detail

    KITA, P.; KITA, P.; KUPKOVIČOVÁ, P.; JÁNSKÁ, M. THE INFLUENCE OF ECONOMIC GEOGRAPHY ON SUPERMARKET CONCENTRATION. AD Alta, 2017, vol. 7, no. 1, p. 68-72. ISSN: 1804-7890.
    Detail | WWW

    KITA, P.; KITA, J., KONSTIAK, P. To some novel bysiness models in social enterprise. In 4th international multidisciplinary scientific conference on social sciences and arts SGEM 2017. 51 "Alexander Malinov: Blvd., 1712 Sofia, Bulgaria: STEF92 Technology Ltd., 2017. p. 1109-1116. ISBN: 978-619-7408-17-1.
    Detail

  • 2016

    KITA, P. THE INFLUENCE OF THE EXTERNAL ENVIRONMENT ON VALUE PROPOSITION OF CZECH COMPANIES: RESEARCH RESULT PRESENTATION. In 3rd International muldisciplinary conference on social sciences and arts, Proceedings 2016. Sofia, Bulgaria: STEF92 Technology Ltd., 51 "Alexander Malinov" Blvd., 1712 Sofia, Bulgaria, 2016. p. 809-816. ISBN: 978-619-7105-76- 6.
    Detail | WWW

    KITA, P. Business model engagement levels in relation to environmental challenges from a multiple customer value perspective. In 21st International Scientific Conference Smart and Efficient Economy: Preparation for the Future Innovative Economy Proceeding of Selected Papers May 19–20, 2016 Brno, Czech Republic. Brno: 2016. p. 301-307. ISBN: 978-80-214-5413- 2.
    Detail

    KITA, P. BUSINESS MODEL ENGAGEMENT LEVELS IN ENVIRONMENTAL CHALLENGES FROM A MULTIPLE CUSTOMER VALUE PERSPECTIVE. In SMART AND EFFICIENT ECONOMY: PREPARATION FOR THE FUTURE INNOVATIVE ECONOMY. KOLEJNI 2906-4, BRNO, 612 00, CZECH REPUBLIC: BRNO UNIV TECHNOLOGY, FAC BUSINESS & MANAGEMENT, 2016. p. 301-307. ISBN: 978-80-214-5413-2.
    Detail | WWW

  • 2015

    KITA, P. MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS, MODELS IN GREEN ENTREPRENEURIAL CONDITIONS. In Travaux scientifiques du Reseau PGV, Pour une Europe forte : rénover les structures économiques, entrepreneuriales, politiques, territoriales et éducatives, Monographie sous la redaction scientifique de, Claude Martin et Jana Marasová. Banská Bystrica: Belianum, 2015. p. 55-69. ISBN: 978-80-557-0921- 5.
    Detail

    KITA, P. Multiple customer value business model incorporation in the context of, environmental challenges of sustainable development. In Workshop specifického výzkumu 2015. Brno: Fakulta podnikatelská, Vysoké učení technické, 2015. p. 26-36. ISBN: 978-80-214-5332- 6.
    Detail

  • 2014

    KITA, P. MNOHONÁSOBNÁ HODNOTA PRE ZÁKAZNÍKA – SÚČASŤ NOVÉHO OBCHODNÉHO MODELU V KONTEXTE TRVALO UDRŽATEĽNÉHO ROZVOJA. In VII. MEZINÁRODNÍ VĚDECKÁ KONFERENCE DOKTORANDŮ A MLADÝCH VĚDECKÝCH PRACOVNÍKŮ KARVINÁ 7. LISTOPADU 2014. Slezská univerzita v Opavě, Obchodně podnikatelská fakulta v Karviné: Slezská univerzita v Opavě, Obchodně podnikatelská fakulta v Karviné, 2014. p. 396-406. ISBN: 978-80-7248-836- 0.
    Detail

    KITA, P. Theoretical aspects of integrating multiple value for the customer into the business model in context of sustainable development. In The Proceedings of the International Scientific Conference for PhD. Students and Young Scientists MERKÚR 2014. Bratislava: EKONÓM, 2014. p. 98-106. ISBN: 978-80-225-3993- 7.
    Detail | WWW

    KITA, P. Integrácia udržateľného vytvárania mnohonásobnej hodnoty pre zákazníka v novom obchodnom modeli podniku. In Marketing manažment, obchod a sociálne aspekty podnikania, Zborník recenzovaných príspevkov z 2. medzinárodnej vedeckej konferencie. 2. Košice: Podnikovohospodáska fakulta so sídlom v Košiciach, Ekonomická univerzita v Bratislave, 2014. p. 252-259. ISBN: 978-80-225-3982- 1.
    Detail | WWW

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